Our offers - Agency

OUR OFFERS

Comprehensive support to create a podcast for your brand from start to finish.

3 service hubs

Our close collaboration with over 60 brands and our marketing approach have enabled us to build the most appropriate offering on the market for advertisers and their agencies, by surrounding ourselves with experts across the entire value chain.

1

.

Host Read campaign

A promotional message carried by an identified podcaster with affinity to the program for greater engagement.

The benefits

● The integration of the message within the podcast (at the beginning of the episode).
● For a better user experience, the message is produced by the voice of the podcast itself.
● The editorial line and tone used for the message are those of the podcast.
● The campaign duration is directly linked to the allocated budget (CPM payment).

MEMORIZATION:
The message read is memorized 4 times longer than in other formats.


INTEREST
:
75% of listeners say they have already inquired about a brand after hearing a sponsorship.

Campaign example

Fitness Park x Biomechanics

Listen to the pre-roll

90 000

average impressions
for 1 month of campaign

5 000

average listening
for 1 month of campaigning

+5%

subscribers on average for
1 month campaign

2

.

Spotify Ads campaign

A 30s spot is broadcast to a targeted audience on Spotify (excluding paying subscribers).
The agency writes and produces the spot (with brand validation).
The spot is then broadcast according to the targeting criteria.

The benefits

Create a 1st link with the audience by sharing the podcast's tone on the spot + encourage targets to listen to the podcast to increase listenership.

INTEREST:
75% of listeners say they have already inquired about a brand after hearing a sponsorship.

Campaign example

The ASPTT odyssey Club life

Listen to the commercial

1 million

average impressions
for 1 month of campaign

500

listens generated
for 1 month of campaign

+54%

subscribers on average for
1 month campaign

0,52%

average CTR
for 1 month campaign

3

.

Native Web campaign

Target podcast affinity audiences on their favorite apps and sites and capture their attention with innovative (video) formats. The podcast is offered and natively integrated into articles via a video player. The player is displayed in a contextual approach, and is triggered by the user's request (Click to Play).

The benefits

● A video player integrated into the mobinaut's playback stream and triggered by his action alone.
● Contextual targeting, engaging the right audiences within transparent and relevant editorial distribution frameworks.
● Guaranteed visibility within affinity and premium contexts.
● And above all, guaranteed podcast listens.

Campaign example

SKEMA Podcast

Listen to the campaign

2 million

average impressions
for a 2-week campaign

900

listens generated for
2 weeks of campaigning

0,17%

average CTR
for a 2-week campaign

35

CTA clicks on average
for a 2-week campaign

4

.

In-Feed campaign

Broadcast one or more episodes of your podcast in the feed of another podcast with a strong affinity with your target audience.

The benefits

● Highlighting of episodes on the podcast pages of ́éditeurs Premium partners.
● Increased podcast visibility via qualitative universes, with an audience that consumes podcasts.
● Greater notoriety among a broad target audience.
● And above all, guaranteed podcast listeners.

Campaign example

SKEMA Podcast

Listen to the campaign

1 900

listens generated for
3 weeks of campaigning

13

clicks on play on average
for a 3-week campaign